BrandOptics

    Brand Insights

    Last analyzed:February 20, 2026 ∨

    Observed patterns based on how AI describes your brand across multiple questions and responses.

    Total Answers Scanned

    75

    Brand Mentions

    28

    Brand Absence

    47

    Generated At

    2/19/2026, 11:02:39 PM

    Brand Visibility

    Brand Mention Coverage Rate

    How often your brand appears in AI answers for tracked questions.

    40%

    Brand Mention Count

    The total number of AI answers that include your brand.

    28

    Brand Absence Count

    The number of AI answers where your brand is not mentioned at all.

    47

    Risk & Gaps

    Critical Blind Spots

    High-priority tracked questions where AI answers customers without mentioning your brand.

    6blind spots

    Critical Blind Spots by Journey Stage

    Where blind spots occur most.

    6

    Decision

    Question Coverage

    Tracked Question Coverage

    How much of your question universe you are actively monitoring.

    21%

    of potential questions are being tracked

    Coverage by Question Type

    Where in the journey the brand is visible or missing.

    Decision41%
    Discovery0%
    Competitive33%
    Trust0%

    Audience (Persona) Insights

    Persona Exposure

    How many tracked questions are associated with each customer persona.

    Gift Giver / Thoughtful Friend7 questions
    Skeptical Newcomer / Curious Explorer8 questions
    Authenticity & Experience Seeker8 questions
    Busy Professional / Convenience Diner8 questions
    Event Host / Corporate Planner8 questions

    Brand Mentions by Persona

    How often your brand appears in AI answers for each persona.

    Gift Giver / Thoughtful Friend1 mentions
    Skeptical Newcomer / Curious Explorer4 mentions
    Authenticity & Experience Seeker0 mentions
    Busy Professional / Convenience Diner5 mentions
    Event Host / Corporate Planner1 mentions

    Brand Coverage by Persona

    How effectively your brand reaches each persona in AI answers.

    Gift Giver / Thoughtful Friend14%
    Skeptical Newcomer / Curious Explorer50%
    Authenticity & Experience Seeker0%
    Busy Professional / Convenience Diner63%
    Event Host / Corporate Planner13%

    AI Engine Visibility

    Visibility by AI Engine

    How your brand's presence differs across AI engines.

    Perplexity44%
    OpenAI32%
    Google Gemini36%